There are all sorts of items to tempt people on a walk around the heart of Ascona. Arts and crafts, boutique fashion, jewellery, antiques, shoes, souvenirs and delicious foods…

If you love shopping, you’ll be spoilt for choice when it comes to looking for a gift, a small luxury or a treat for yourself. Some of the shop windows belong to establishments with a long history, and provide wonderful landmarks for regulars, who love to immerse themselves in the relaxed atmosphere of the centre; other stores, meanwhile, reflect the speed with which the market is evolving and sell goods from companies riding that wave, offering an exclusive take on the latest trends. In total there are at least 200 shops to explore along the main streets of the old town and its picturesque alleys, an intricate web of narrow streets that make the old centre of Ascona a small maze where you’ll always find it a pleasure to get lost.

© Foto Copyright: Marco Agorri - Foto Studio 1 - Ascona